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AAADD
Pat
AAADD - KNOW THE SYMPTOMS
Thank goodness there's a name for this disorder. Somehow I feel better, even though I have it!!
Recently, I was diagnosed with A.A.A.D.D. - Age Activated Attention Deficit Disorder.
This is how it manifests itself:
I decide to water my garden.
As I turn on the hose in the driveway,
I look over at my car and decide it needs washing.
As I start toward the garage,
I notice mail on the hall table,
I decide to go through the mail before I wash the car.
I lay my car keys on the table,
Put the junk mail in the waste bin under the table,
And notice that the bin is full.
So, I decide to put the bills back on the table and take out the rubbish first.
But then I think,
Since I'm going to be near the post box
When I take out the rubbish anyway,
I may as well pay the bills first.
I take my cheque book off the table,
And see that there is only one cheque left.
My extra cheques are in my desk in the study,
So I go to my desk where I find the cup of tea I'd been drinking.
I'm going to look for my cheques,
But first I need to push the tea aside, so that I don't accidentally knock it over.
The tea is getting cold, so I decide to put it in the kitchen to wash up.
As I head toward the kitchen with the tea,
A vase of flowers on the worktop catches my eye -- they need water.
I put the tea on the worktop and
Discover my reading glasses that
I've been searching for all morning.
I decide I'd better put them back on my desk,
But first I'm going to water the flowers.
I set the glasses back down on the worktop,
Fill a container with water and suddenly spot the TV remote.
Someone left it on the kitchen table.
I realize that tonight when we go to watch TV,
I'll be looking for the remote,
But I won't remember that it's on the kitchen table,
So I decide to put it back in the sitting room where it belongs,
But first I'll water the flowers.
I go to pour some water in the flowers, but most of it spills on the floor;
So, I set the remote back on the table,
Get some towels and wipe up the spill.
Then, I head down the hall trying to Remember what I was planning to do.
At the end of the day:
The car isn't washed
The bills aren't paid
There is a cold cup of tea sitting on the worktop
The flowers don't have enough water,
There is still only 1 cheque in my cheque book,
I can't find the remote,
I can't find my glasses,
And I don't remember what I did with the car keys.
Then, when I try to figure out why nothing got done today,
I'm really baffled because I know I was busy all damn day,
And I'm really tired.
I realize this is a serious problem,
And I'll try to get some help for it,
But first I'll check my e-mail....
Do me a favour: Forward this message to anyone you know,
Because I don't remember who the hell I've sent it to.
Don't laugh -- if this isn't you yet, your day is coming!!
Enrich Your Speech Content
If you want to be known as a content-rich speaker, you will want to follow my PARTS Formula.
(By Craig Valentine, 1999 World Champion of Public Speaking)
P = Phrase
Have you ever seen a story or speech that was all over the place? Have you ever given one? Chances are this is because the speaker did not start creating the speech in the right place. You should start creating each story (or other anchor) by writing out your Foundational Phrase. This is the phrase upon which that entire story is built.
For example, I tell a story about a boss who tried to keep me with the company by offering me more money. The Foundational Phrase to that story is “Your Dream is not for sale.” This is the point my audience walks away remembering. If you want your audience to remember your point, then leave them with powerful Foundational Phrases for each anchor you use. Make sure these phrases are fewer than 10 words.
A – Anchor
Every point you make should be anchored by an illustration of some kind. I use 4 kinds of anchors in almost every speech I give. I call these my “4 As for For Anchors.” They are
1. Anecdote (a story)
2. Activity
3. Analogy
4. Acronym
You probably already know that the essence of public speaking is to “tell a story and make a point (i.e. Bill Gove).” However, in longer speeches, you should mix up your anchors and use activities, analogies, and acronyms along with your anecdotes. Just make sure every single point you make is illustrated with an anchor. When your audience remembers the anchor, they will not forget the point, especially if the point is made using a strong Foundational Phrase.
R = Reflection
It’s not good enough for our audience to listen to us. Our job is to get them to listen to themselves. Through our speech, they should think and realize how they will use the tools (processes, formulas, recipes, steps, etc.) to improve their own lives. To do this, we must get them to reflect rather than just listen. You can do this by asking questions before, during, and after your anchor. For example:
- Before getting into the story I mentioned above, I ask, “What do you think is the number one thing that stands between most people and their dreams.”
- During the story, I talk about how we sometimes let the good get in the way of the best. I then turn to my audience and ask, “When it comes to your goals and dreams, are you too good to be great?”
- After the story, I ask my initial question again by stating, “So let me ask you now, what is the number one thing that stands between most people and their dreams?” Hopefully they have changed their perspective a bit because of the anchor.
Another example I use is in regards to imagination as I explain how I stepped on the world championship stage at least 1000 times in my mind before I ever got there physically. To get them to reflect on their lives, I ask my audiences, “What stage are you stepping on mentally at least 1000 times?” The key is to allow enough silence for them to be able to answer (in their own minds of course).
How are you currently getting your audiences to go beyond listening and to start reflecting?
T = Technique
If you want to have a long-lasting impact on your audience, then it is not enough to just give them theory. You must give them a way to turn that theory into a practice. For example, when I extol the benefits of using your imagination, I cannot simply just stop there. I must give them a technique for doing so. So I say to my audiences, “Write down your perfect day. Use all your senses, etc.” This gives them a way to turn the theory of imagination into something they can actually do.
When I talk to managers about innovation, I give them a process for using a WIP (Weekly Improvement Plan). Whenever the managers use the WIP, or my other audience members write down their perfect day, guess what? I am still speaking to them! What techniques (processes, tangible things to do) are you giving to your audiences?
S =Sale
Finally, it’s important to understand that when you are in speaking, you are in sales. We must learn to sell our messages and a great way to do this is to use “If…then” statements. For example, you might use the following:
“If you write down your perfect day, then you will find yourself moving towards your goals, dreams, and aspirations, even while you are sleeping.” [Opportunity for gain]
“If you don’t embrace this change, you will put your entire team at risk.” [Fear of loss]
Show them what they can get when they take an action, and show what they might end up with when they don’t.
Final thoughts:
This is the tip of the iceberg to the PARTS Formula. There are many dos and don’ts that go under each of these 5 keys. However, if you start reflecting on them now, then you will see areas you can immediately improve with your very next speech.
Coming next...
What is the definition of globalization?
Answer: Princess Diana's death.
Question: How come?
Answer: An English princess
with an Egyptian boyfriend
crashes in a French tunnel,
driving a German car
with a Dutch engine,
driven by a Belgian who was drunk
on Scottish whisky, (check the bottle before you change the spelling)
followed closely by Italian Paparazzi,
on Japanese motorcycles;
treated by an American doctor,
using Brazilian medicines.
This is sent to you by an American,
using Bill Gate's technology,
and you're probably reading this on your computer,
that uses Taiwanese chips,
and a Korean monitor,
assembled by Bangladeshi workers
in a Singapore plant,
transported by Indian lorry-drivers,
hijacked by Indonesians,
unloaded by Sicilian longshoremen,
and trucked to you by Mexican illegals.....
That, my friends, is Globalization